The mechanics

Guest post guidelines

Most pages on this search teach the buyer's side at 6,000 words. This is the other half, and it runs on a five working day decision.

A studio bench with a plain printed manuscript, a red pencil resting on the top page and a lapel microphone beside it

The short answer

These guest post guidelines cover the mechanics: a decision in five working days, scope agreed before you write, one revision round, and a source check on every figure before publication.

What to pitch is on the write-for-us page. This page is what happens after a yes.

What these guest post guidelines cover

The process, once, rather than repeated beside every form on the site. These are the guest post submission guidelines for this site: what gets accepted, what gets rejected and how to pitch it are on the pitch page, and everything after that is here.

The subject scope in one line: this desk prices three AI video generator platforms on a derived cost per finished minute, covers talking-head video production, and covers the right of publicity questions attached to both, across HeyGen, Synthesia and D-ID.

What a pitch looks like from this side

Four kinds of email arrive, and they are distinguishable within a line. This is not a complaint: knowing which one you are sending is worth more than any advice about subject lines.

What actually arrives, and what happens to it
Tool Who sends itWhat it looks likeWhat happens Who is recommending it
The pitch Someone who did the workNames the desk, the claim and the evidenceAnswered within five days Rare, short, and the reason this page exists.
The near miss A real writerHas read the site, wrong deskAnswered, usually with a redirect Worth answering. Often becomes an accepted pitch on the second attempt.
The topic list An agency, slightly warmerFive titles, none related to this siteNot answered Titles assembled from a keyword tool rather than from reading anything here.
The template An agency, at volumeLeads with a domain rating nobody asked forNot answered Recognizable within one line, and identical to four others that arrived the same week.

How this was scored. A description of the outreach this desk receives, ordered from least to most likely to be answered, with no sender named and no bad faith implied by any individual, because the patterns are structural and produced by tools that send at volume. The full scoring method.

The outreach template, and why it fails

It opens with a compliment about a page, usually one that does not exist. It quotes a domain rating. It offers five titles assembled from a keyword tool.

None of that is dishonest and all of it signals the same thing: the sender is optimizing for volume, and volume is the opposite of what a small desk with a narrow scope can use.

A tall stack of identical plain unopened envelopes on a studio bench beside a camera lens cap

The pitch that gets answered

  • Names the desk, and makes a claim in one sentence.
  • Says what backs the claim, and who you are in two lines.

It is invariably shorter than the template it replaces, which is the part senders find hardest to believe.

What happens after a yes

Four steps, and the first one is the important one, because agreeing scope before you write is when a disagreement about angle costs nothing to resolve.

From a yes to a published page

  1. Scope agreed The claim, the angle and roughly the length, in writing, before you start. This is where a mismatch is cheap.
  2. You draft To the standard below. Take as long as you need: nothing here is on a publishing calendar.
  3. One revision round Light editing for house style, plus whatever the source check turns up. One round, not an open-ended loop.
  4. Source check, then publish Every figure is opened and read. The piece publishes with your byline and the date it was checked.

The timeline, as this desk actually runs it

Cost ladder: Decision 5 working days, Scope agreed Before writing, Revision One round, After publishing Re-checked Decision: 5 working days (on a pitch, not on a finished draft). Scope agreed: Before writing (when a disagreement about angle is still cheap). Revision: One round (plus a source check on every figure). After publishing: Re-checked (on the same schedule as every other page here). Values are stages, decision first. Decision 5 working days on a pitch, not on a finished draft Scope agreed Before writing when a disagreement about angle is still cheap Revision One round plus a source check on every figure After publishing Re-checked on the same schedule as every other page here stages, decision first, lowest 1, highest 4
The desk's own defaults rather than an industry rule. Hover or focus a rung for what each stage involves.

Source checking, and what it means for you

Every figure in a submission gets opened and read. That is the same treatment this desk's own pages get, and it is the single most likely reason a draft comes back.

A figure that cannot be verified comes out of the piece rather than going in with a hedge around it. Discovering that before publication is considerably better than discovering it in a correction afterwards.

After publication

The piece carries a date and is re-checked on the same schedule as everything else here, which for anything with a price in it means quarterly.

Corrections are made in place with the modification date changed. That commitment applies to a contributed piece exactly as it applies to a page this desk wrote itself.

What a good guest post pitch contains, in three lines

Writing a guest post pitch that gets read is mostly subtraction. The examples that work are shorter than the templates that do not, and they carry no compliments at all.

What arrives against what gets answered

Comparison of The template, The topic list, The near miss, The pitch The template: 70%. The topic list: 20%. The near miss: 8%. The pitch: 2%. The template 70% sent at volume, not answered The topic list 20% keyword-tool titles, not answered The near miss 8% a real writer, wrong desk The pitch 2% answered within five days
A count of the four kinds of email described above, as a proportion of what a small desk receives. Illustrative of the pattern rather than a measured audit of one month.

The bio matters less than senders think and the evidence matters more. A tag line about being a content strategist tells a publisher nothing; an invoice, a test result or a professional qualification tells them everything.

The standard, restated once

Three conditions, and you can check a draft against them before sending it.

  • A dated source for every figure.
  • A named source for every judgement about a product, and yours counts if you used it.
  • Arithmetic printed rather than asserted.

The full version is in the editorial policy, which governs contributed pieces and this desk's own equally.

Both exist here. A sponsored placement is labelled on the page itself rather than in a footer, and the same editorial standard applies to it as to an unpaid piece.

Rates are discussed on enquiry. The full commercial position, including what a payment cannot buy, is on the disclosure page.

What this desk will not agree to

Four things, stated plainly so nobody has to discover them mid-negotiation.

  • An undisclosed paid piece.
  • A position in a comparison, a price table or a review.
  • The removal of an unflattering fact about anyone, including a sponsor.
  • Editing a published piece later to add something that was not part of the original agreement.

Guest post rules that would be worth writing down

Most guest post guidelines templates circulating online are a word count, a tone note and a request for original content. Those are guest post rules in the sense that a sign saying "be nice" is a code of conduct.

The version worth writing down is the one a sender can lose an argument against. Every rule on this page can be checked by the person on the other end before they spend an hour on a draft.

  • Rejected reasons, listed, so a poor fit is visible in advance.
  • The turnaround as a number rather than as "we aim to".
  • Whether you accept guest posts at all right now, which surprisingly many pages leave ambiguous.

Is guest posting worth it in 2026

Asked of a publisher rather than of a seller, the answer is less encouraging and more useful. It depends entirely on whether the page a placement sits on is read by anyone.

What makes a placement worth anything

Two things, and neither is a metric anyone can sell you: whether real people read the page, and whether they trust the publication it sits on.

A placement on a page nobody reads is worth what it cost to produce. That is true regardless of any number attached to the domain it sits on.

On domain rating

It is a third-party estimate that no search engine publishes, and it is the first thing most outreach emails quote. This site's own is a useful illustration of the problem.

Most of its referring domains are link-seller spam it never asked for and cannot remove. The number those links produce says nothing whatever about whether anyone reads this page, which is why it appears nowhere on this site as a selling point.

How much does guest posting cost

Rates here are discussed on enquiry. The industry quotes ranges spanning two orders of magnitude, and the spread tells you the number is not measuring anything consistent.

The better question is what the money buys. On this site it buys publication of a piece that meets the standard above, labelled, on a page that argues for itself. It does not buy a position in anything.

Is guest posting still effective

Effective for what is the question underneath, and it is worth answering honestly: as a way to reach a specific audience through a publication they already read, yes. As a volume tactic measured in placements per month, the returns come from the pages nobody reads and are worth what that implies.

Why publishers stopped accepting guest posts

Many did, and the reason is arithmetic rather than principle. When a hundred near-identical requests arrive a month and two of them are usable, closing submissions entirely is the least costly available policy.

This desk has kept them open for one reason: it has not run the products it writes about, so a contributor who has is offering something it genuinely cannot produce. That is a narrower opening than an open door and a wider one than a closed inbox.

How to do a guest post

Three steps, in order, and the first is the one most senders skip.

  • Read enough of the site to know which desk your idea belongs to.
  • Send a two-line pitch naming the desk, the claim and your evidence.
  • Wait five working days, then pitch something else if you have heard nothing.

Choosing topics, and the benefits of choosing badly

There are none. A smart-sounding topic chosen from a keyword tool rather than from reading the site is the fastest way to create the impression that nothing was read, and that impression is usually correct.

  • Topics that work here come from something you did, not from a gap in a content plan.
  • An SEO rationale is not a reason a reader would want the piece, and this desk is not optimizing a blog on anyone's behalf.

The business benefit of a placement, if there is one, follows from the piece being worth reading. A publication that accepts pieces chosen for a keyword becomes one nobody reads, and a link on it is worth what that implies.

Where people find guest posting opportunities, and why it shows

Most senders find guest post opportunities from a scraped list of sites that accept guest posts, which is why so many pitches arrive with no relationship to what a site publishes.

A list tells you a page exists. It does not tell you what the publication covers, which desk your idea belongs to, or whether the subject has already been handled properly. Fifteen minutes of reading beats any list, and it is visible in the first line of a pitch that someone did it.

Can you provide an example of a guest post

Not yet, because this desk has published none. Inventing one to illustrate the format would be the exact dishonesty the rest of the site argues against.

What a good one would look like here: a named practitioner reporting what a platform actually cost them over six months, with the invoices as the source and the arithmetic printed. That is the kind of piece this desk cannot produce for itself.

What are the guidelines for guest posts on Finance

Not here. Two of the questions Google attaches to this term ask about other verticals entirely, and this desk covers AI video rather than finance or fashion.

The three things any publisher should publish

The transferable half of the answer, whatever the vertical, is that a guidelines page is worth reading only if it contains three things.

  • What gets rejected, specifically.
  • The turnaround, as a number.
  • What a payment does and does not buy.

A page that says it welcomes high-quality original content and specifies none of those three is telling you it has not thought about the question. Good guest posting guidelines are boring and specific, and almost none of them are.

What replaced the guest post pitch

Nothing replaced it. The volume went up and the specificity went down, which drove reply rates toward zero and made a genuinely specific pitch stand out more than it did five years ago.

Send a pitch

The form is on the pitch page rather than here, because the requirements should be read before the form is filled in. Everything else a contributor needs is on this publication and who runs this desk.

Two or three lines is enough. Name the desk, state the claim, say what backs it, and say who you are.

Guest post guideline FAQs

What are the guest post guidelines here?
Pitch before writing, meet the sourcing standard, accept one revision round and a source check, and publish under your own byline. The full pitch requirements are on the write-for-us page and the mechanics after acceptance are on this one.
How long does a placement take?
Five working days for a decision on a pitch, then as long as the writing takes you, then a source check and one revision round before publication. Most of the elapsed time is the draft rather than the process around it.
How much does guest posting cost?
Rates here are discussed on enquiry. The industry quotes wide ranges, and the number matters far less than whether the page a placement sits on is actually read, which is not something anyone can sell you.
Is guest posting worth it in 2026?
It depends what for. A placement on a page real people read and trust is worth something. A link on a page nobody reads is worth what it costs to produce, which is why the pages selling this ask so rarely.
Do you accept unpaid guest posts?
Yes. Both paid and unpaid pieces exist here, both are held to the same editorial standard, and a paid piece is labelled on the page itself.
What will this desk not agree to?
An undisclosed paid piece, a position in a comparison or price table, the removal of an unflattering fact, and editing a published piece later to add something that was not part of the original agreement.
Do you check the sources in a submission?
Every figure is opened and read before publication. A figure that cannot be verified comes out of the piece, which is easier to accept before publication than after.
Is a published piece ever edited later?
For corrections, yes, in place and with the modification date changed. Contributed pieces are re-checked on the same schedule as everything else here, which is a commitment most publishers do not make.
Why do you not care about domain rating?
Because it is a third-party estimate no search engine publishes, and this site’s own is inflated by link-seller spam it never asked for. An outreach email that leads with it is telling you what the sender is optimizing for.
How do I do a guest post here?
Read enough of the site to know which desk your idea belongs to, then send a two-line pitch naming the desk, the claim and your evidence. The form is on the write-for-us page.

Sources

  1. Marcus Taylor, Venture Harbour: HeyGen against Synthesia, six roundsVenture Harbourread 2026-08-25

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By the Humva Desk. Checked against primary sources and updated .